About us

Yes, we are another music website.

Founded by Sarah Lay popoptica aims to provide thoughtful music writing, supportive of independence and diversity, and giving as much cultural context as it does opinion.

We’re struggling with all the same things other music sites are – our purpose, the practicalities – and we embrace that challenge. Above all the popoptica way is respect for reader and artist, and critique before clicks.

If you’d like to submit music to us or get in touch about contributing you can do so here.